When you have a business website, you'll want to learn just how people are searching for your business at the search engines. Make sure that they find you as easily as possible by being ranked high for local Internet searches. Thankfully, this isn't difficult to do when you have the right tools.

When you're looking for a certain product or service, you generally type in exactly what you need – i.e. web hosting. Once you get a list of the web hosting providers in the results, you tend to choose the first few results, right?

Well when you want your local business to be found on the first page of Google, you need to know what the search engines are looking for. Your site not only needs to be optimized for your trade, but it must also be optimized for your local town, city, or county.

Here is a quick list of the things that will make you more popular on local internet searches:

- Related keywords and keyword phrases (including your town or county)

- Relevant website content

- Popularity of your website (your traffic count)

- How well connected you are to other websites on the web via linking

While this list isn't exhaustive, it does help to create some new ways of looking at your business website and places where you can make improvements.

Talking about the content first, you need to make sure that the words that your customers are searching for (keywords) are located on your site. While it used to be easy to just add as many of these keywords as possible and get a higher ranking, the search engines caught onto this keyword stuffing and started to change the way that they look at websites.

While keyword based content is still important, you'll want to limit your keyword density to no more than 5%. This allows you to then create relevant content that will get your website noticed. Just keep in mind that you want to be optimized for your local town and your industry.

Try to include articles and information that your customers would want to find when they are looking up your product or service. This will show that your website is geared toward your customers and not just the search engine. Be real. Give excellent and informative information for your visitor.

Of course, the more people you have coming to your website, the better your ranking. This popularity shows that people that were searching for certain information more often than not went to your site over others – leading the search engine to believe that your site might be the right choice for their first page of results.

Adding relevant links to your website will also show your site's relevance and get you more noticed in local internet searches. The engines want to know that your site links out to other important and similar sites. It also wants to know that other industry sites link to yours.

The more websites that link to you… the better. This shows the search engines that your business website is an authority. Imagine being a fitness professional and having 3000 other fitness websites linking to your site. Google will take notice!

Your website is the key to your business' survival. In order to get to the customers that you want to reach, you'll need to learn these ‘rules' of the internet game.

Look at your website as a business. It is a powerful marketing machine that generates loads of free, targeted traffic. Learning to position your business at the top of local Internet searches can take some time to master. Either invest the time and learn the process yourself, or hire a webmaster with a proven track record of local business success.

Methods

The natural evolution on the Internet from text and pictures is to video. Video quality and video sharing software on the Internet has improved by leaps and bounds as underlying technologies like operating systems, browsers and browser plug-ins have evolved. Fundamentally, video delivery on the ‘net involves streaming the content live or storing it as files for later playback. While stored video files that can be downloaded and played later have been around for a while, improvements in bandwidth have made streaming video sharing software a well-established technology.

Technologies

Video is stored in a file format based on the video sharing software that a publisher supports. Typical formats in use are MPEG, Audio Video Interleave (AVI), Digital Video File (DV), and Intel Video Format (IVF) among hundreds of others. Publishers who create most of these formats also create one or more browser plug-ins that support the format. As a result, web browsers have become the delivery mechanism for most shared video content.

Uses

Research indicates that the most significant use of video sharing software is in the social networking software industry, which provides economic support for a majority of video sharing websites. Notable uses are in remote diagnosis in medicine, web conference visual aids and research. Video sharing software is making inroads into distance learning and testing as well.

As technology improves, video conferencing and video telephones are expected to become popular communication technologies.

Current Environment

Video sharing is a doorway for imaginative and gifted people to put their ideas on display with the help of their video cameras or video enabled digital cameras. Web Video or online video sharing, as its commonly known, has become so popular these days that any information (be it personal or otherwise, pertaining to music videos, travel, science experiments, comedy, TV shows, film clips, sports clips, blogs, etc.) can be shared with Internet users by uploading the files to free or paid services. Surveys indicate that reading traditional media, such as newspapers and books, is significantly down due to the proliferation of video sharing software on the Internet. Who knew that video sharing would become even more popular than reading!

At times, video information is too big to be e-mailed or put into personal website, which is where video sharing websites come into play. Sites like Youtube.com allow a member to upload the video which can be redirected to online video sharing page marked with certain keywords for easy search, for example, “movies”, “science”, “baseball”, and this is all for free as the site earns its money through advertising. USA Today reports that this truly signifies as “the beginning of the age of personal media”.

Bane Of Web Video

Primary complaints about shared video content on the net are the quality of delivery and the surface size of the image. Most of these problems arise from bandwidth availability limitations of the user’s connection. The Internet was designed to be a packet-based communication medium rather than stream-based, and when real time video is streaming the software must assemble the video on the user’s computer for continuous viewing.

Quality delivery systems adjust the display frame rate, image size and audio quality based on the connection speed of the user. This kind of adjustment provides generally acceptable quality to a majority of users.

In summary, online video sharing is a treat for your customers and will result in more users being drawn to your website, resulting in an increase in traffic. More visitors on your site leads to more chances to advertise your products and services to them, which equals more revenue. You should also keep in mind that advertisers love sites that have lots of traffic and use the latest technology.

You’re going to find 17 different ways that you can use to get free traffic to your web site. All of these are free and some of them have options that may cost a couple of dollars. That doesn’t mean that they don’t require any work on your part.

First way - Link Exchanges

A reciprocal link exchange, or link exchange for short, is a great way to increase traffic to your website. In essence, it’s the exchanging of links of other websites; you link another site to yours; the website owner of that site links your site to his / her site. It’s an equal exchange; one link for one link. Results are that some search engines like Google™ list sites that have more and better links higher in their rankings. In short, when people search for your keywords, they’ll find your site listed near the top of the list with the more quality links you have to spider.

How to Exchange Links

You can exchange links any number of ways. However, before beginning to swap links, note that instead of focusing on mass links, though, it’s better to focus on good ones or sites with good rank in the search engines. For example, it’s better to be linked to one top site than 200 unethical, spamming, porn sites. You rank higher in the search engines plus receive better traffic to your website.

Instead, exchange links with other sites using links with different text pointing to sub directories e.g. if site is about gardening and one directory is flowers and another is trees, get links to flowers with the appropriate text about flowers and links to trees with appropriate text about trees.

An easy way to begin is to reach out and email webmasters of sites that you’d like linked up with. Maybe you already have some ideas like sites that are in your industry, but not in competition with you; association sites, complimentary service sites, affiliate sites, etc.

You can also find software to help locate sites for linking, then create, send and track your emails. Search these terms for help finding software, “reciprocal links software automate link exchange” or “link exchange software reviews.”

There are also third party services that help with link exchange programs. For example, one at: http://www.articleaware.com/LinkSubmission can link your site up with about 400 directories, alternating up to five different profiles with your link included in them. This isn’t free, but it will sure speed up the submission process.

Have you ever heard the expression it takes money to make money? Well I wasn’t too please to find out how true that was. Most of that statement comes from the trial and error experience of business. Countless people have made millions, lost millions, than made them all over again. But how can we avoid such silly mistakes and errors. We can avoid the various pot holes in online business by learning from the mistakes of those before us.

In “Money to Be Made Online” I learned so many valuable tips and tricks that I don’t know how to express my gratitude. I’m proud to be representing such a useful product, and want to begin by outlining each chapter and giving you some samples that can help you earn more money, right now!

Chapter 1- Details about what people want, and why it’s important to focus on what the customer wants. If you don’t focus on what people want, then why should we be interested in what you have to offer? You always want to focus on the beneficial aspects of your products. Always be sure to include a few bonus aspects of what you’re selling. You might want to factor in the cost of shipping if you sell x amount of products, and then you can have free shipping for your customers.

Chapter 2- This article tells you how to make money outline. Not only does it help you understand what it’s talking about, but it’s very specific in the sense that you’ll know what’s going on when you read it. Not only do we learn about the tools available, called “profit generators”, but we learn how to use them.

Chapter 3- Ever wanted to lie on the beach enjoying a paid vacation? I’m sure that sounds great! You’ll learn how to write persuasively, yet leaving room for imagination. The combination of imagining while being convinced that X product is better than Y product is a wonderful sales technique. In chapter 3 you’ll learn how to execute this refined art form.

Chapter 4- You know, I was happy I finally got my hands on a book like “Money to Be Made Online”, but after reading chapter 4 my online businesses experienced new levels of success. You’ll learn where to place content, why, and how it effects your customer’s perception of not only your product, but your corporate identity. You’ll learn how to design a seller’s website, and why it’s so important to follow the guidelines outlined in chapter 4.

Chapter 5- Ever wondered why your website never got over 100 visitors a day? It’s because you lacked in the promotional department. Chapter 5 is dedicated to solving those issues, and is titled “High Octane Promotional Techniques”. That label is there for a reason! After I followed the simple steps, I was making more money than I originally planned, and let me tell you, that’s a wonderful feeling.

Chapter 6- Ways to create sales, how do I generate more? These are problems every business faces once they reach that plateau. With this chapter’s lesson under your belt that will no longer be a problem, guaranteed. You’ll be able to sell during the worst times of a depression, and learn how corpoaration sell consistently.

Chapter 7- Customer loyalty is something not to be overlooked. You must keep your customers happy, get them talking, and keep them coming back. Some of America’s largest corporations started through word of mouth. When your customers are happy they talk! Chapter 7 of “Money to Be Made Online” outlines how to keep them happy. Age old techniques that have passed the test of time are given to you by retired pros. I mean, what more could you ask for?

With millions of websites popping up on the internet each and everyday, we all have pretty much come to the conclusion that it is nearly impossible to stand out. From music websites to blogs about celebrity gossip – everything has been replicated, distributed, and criticized. Amid these millions of similarities, it can be frustrating to gain any type of audience. Luckily, there are many ways to not only launch your website into internet stardom, but also find the niche that you have been desperate for.

Link Building

One of the most popular forms of getting your name out there is through link building. This generally means submitting your website address to a plethora of different search engines, directories, and websites. When your website address shows up on other web pages, it helps build your search engine ranks. Not sure where to turn first? Most people start off by submitting their websites to the search engine Gods such as Google, Yahoo, and MSN. Though rumors are circulating that MSN is going to be retiring from one of the top spots, it is still essential to get your website onto its engine. After all, MSN is one of the easiest to target. Additionally, webmasters like to connect with others. By searching for your website’s topic, you can easily find people who share common interests.

Reciprocal-Link Exchange

Once you have found a website that is similar to yours, it is imperative to try and build a relationship with them. Especially if you are a beginner, you absolutely need to acquire back links. This occurs when you display their website address on your own website, and they reciprocate by doing the same. As a result, you will not only have a higher search engine ranking, but you will be promoting yourself to other audiences at the same time. Want to know a secret? Some say that if you target a popular website that already has a steady ranking, you may be able to jump up to the first thousand results much more quickly.

Article Submissions

One trick that many newcomers don’t acknowledge is the idea of article submissions. Are you a writer who has always dreamt of being published on the internet? Many webmasters are now writing articles on their website’s topic and submitting it to DMOZ, and other article directory websites. In most cases, webmasters sneak in their own web address to promote their site and build a back link. Moreover, you can also write a press release announcing your website and what it has to offer. By doing this, fellow webmasters and potential visitors can be targeted.

Regardless of what your goal is, promoting your website can be amusing. All it takes is a creative mind, remembering that back links count miraculously, and that networking is essential. With those concepts intact, you can easily stand out among the crowd. The more creative individual paths you take, the more likely you are to have the #1 website on the web.

Podcasting is the latest technological revolution that happened in the World Wide Web. It is the latest innovation in broadcasting and a new medium in publishing shows. Podcasting show is termed as podcast. If you are familiar with blog, then you may want to think podcast as audio blog where you express your thoughts or ideas by talking instead of writing. In other words, podcast is just like a home-made radio program. And since it can be created at home, it only means that anybody can do podcasting.

Podcasting uses the very same concept that is used in blogging. They both use a tool called RSS feed in uploading contents. It is also designed in such a way that people with Internet connection can subscribe to your show. Through RSS feeds, subscribers will receive an automatic notification every time you release new episodes on your show. But the best thing about podcasting is, it can be downloaded and listened not only in computers but also in any portable MP3 players. And because podcast shows can be transferred in any portable media player, it gives more convenience to people as they do not need to be confined in a single place just to listen for their subscribed show.

There are three general requirements to start podcasting: show format, equipment and software. Show format is the style and contents of your podcast show. You need to identify what topics you wanted to talk about, whom do you want to address your show, what is the duration of your show and what would be the title of your show. You need to create a plan or a script just like in a real radio or TV programs. Also consider if you want to create a daily, every other day, weekly or bi-monthly shows and if you will have somebody or other people to host your show.

To record your own podcast show, you need to have equipment and podcasting software. Equipment in podcasting is very basic: computer with Internet access, a good microphone and speakers. The podcasting software that you need in creating podcast shows is the MP3 encoder, audio recording/editing software and a program that will create and maintain your podcast RSS feeds. You will also need a website where you will upload and publish your recorded show so that people can download and listen to them.

All software that you need in recording podcast can be downloaded in the Internet for free. For free audio recording/editing software, you may want to try Audacity. ListGarden RSS Feed Generator is a free program that you can use in creating and maintaining RSS feeds to your show. There are also numerous podcasting websites like Our Media wherein you can upload and publish your podcast for free. And if you want easier and all in one podcasting services that provide both podcasting software and web space to record and upload your podcasts, you can try Wild Voice.

If you want to incorporate music or if you require some piece of music to your show, there is also some music companies like Magnatune that offer their music for free for podcasting purposes. These are the quickest and cheapest way to create and publish your own podcast show. But there are still many valuable stuff that you can find about podcasting when you started doing it.

RSS(Real Simple Syndication) is the BIG... Buzz around the Internet these days because of its Powerful ability to syndicate content Effortlessly and Instantly across the Internet to any website and/or subscriber who subscribed to that particular RSS Feed with a 100% GUARANTEED delivery.What other technology online can guarantee you that?Email? I don't think so.RSS is it... Period!And the crazy thing is, everybody who publishes content on their website on a regular basis is quickly adapting because of the many benefits RSS offers because lets face it, updating content manually on any given website is a very time consuming task, especially when you have to do it on a Day In and Day Out basis.But, by having an RSS enabled website, not only do you get high quality content INSTANTLY delivered, you can now give your audience more content with less work on your part leaving you more time to focus on other important tasks you might have sitting on the back burner when you have time.This is the main benefit RSS Syndication gives the website owner and/or valued subscriber.Now that you have some idea of how RSS can simplify updating content on any given website, what does this have to do with Article Marketing and how does it benefit the content publisher who writes the articles?Well... lets talk about it.We all know that content is the life blood of the Internet and is why most people come online... right?We also know that RSS syndicates content to whatever website that is RSS enabled and/or subscriber who uses an RSS aggregator.The BIG question that's probably floating around in your head is... how do Article Publishers who write the articles benefit from RSS Syndication?The answer is simple really.Ever heard the phrase... "The Internet Is Nothing More Then A Numbers Game"?If not, now you have and that is exactly what RSS Syndication will do for anybody who does or is just starting out can expect to benefit from by joining the Article Marketing game.Let's talk about this a little more so it's clear in your mind.Let's say you write your first article and your manage to locate, lets say... 20 Article Directories that offer FREE Article Submissions and offer RSS Feeds to website owners and to the general public to use.And lets say that those 20 Article Directories collected all their RSS Feeds and submitted them to all the TOP RSS Directories on the web so that website owners and/or people with RSS Aggregators can locate those RSS Feeds so they can subscribe to them.

Three Ways To Index Your Site With Google Sitemaps [Difficult, Hard, And Easy]Google has recently implemented a program where any webmaster can create a Sitemap of their Site and submit it for indexing by Google. It is a quick and easy way for you to keep your site constantly indexed and updated in Google.The program is appropriately called Google Sitemaps.In order for you to best use Sitemaps, you must have an XML generated file on your site that will transmit or send any updates, changes, and data to Google. XML (Extensible Markup Language) is everywhere these days, you have probably seen the orange XML logo on many web sites and its often associated with Blogging because Blogs use XML/RSS feeds to syndicate their content.Today RSS is known mostly as 'Really Simple Syndication' but its original acronym stood for 'Rich Site Summary'. XML is only simple code like HTML and it is used to syndicate your content to all interested parties.And the interested party in this case is Google. By creating Sitemaps Google is really asking webmasters to take charge of the indexing and updating of their sites. Basically, doing the Googlebot's job!This is a 'Good' thing! With the steady influx of new web sites growing rapidly, indexing all this material will become a challenge, even with the resources of Google. With Sitemaps, websmasters can now take charge and make sure their site is crawled and indexed.Please note, indexing your site with Sitemaps WON'T improve your rankings in Google. You will still be competing with the other sites in Google for top positions. But with Sitemaps you can make sure all your pages are crawled and indexed quickly by Google.There are some other big advantages of using Google's Sitemaps - mainly you have control over a few key variables, attributes or tags. To explain this as simply as possible, your XML powered sitemap file will have this simple code for each page of your site:<> <>http://www.yoursite.com/< / loc> <>1.0< /priority> <>2005-07-03T16:18:09+00:00< /lastmod> <>daily< /changefreq> < /url>Along with 'urlset' tags at the beginning and end of your code, and an XML version indication - that's basically your XML file! File size will depend on the number of webpages you have.Taking a closer look at this XML file:location - http://www.yoursite.com - name of your webpagepriority - you set the priority you want Google to place on that page in your site. You can prioritize your pages: 0.0 being the least, 1.0 being the highest, 0.5 is in the middle. This is ONLY relative to your site. It will not affect your rankings. Why is this important? You have certain pages on your site that are more important than others, (home page, high profit page, opt-in page, etc.) by placing high priority on these pages, you will increase their importance in Google.

Background search engines are a simple way to find background information over the Internet. Background search engines work much like regular search engines, with the only difference being the databases these search engines sift through for data. The databases of the background search engines mainly involve information regarding the various searches one may search for, like names, addresses, Social Security numbers, employment history and more.There are different search engines for different searches. For example, there will be a different database for an employee search engine as compared to a criminal search engine.Various search engines require different forms of information. Some of the columns in a search engine can include first name, last name, gender, city, state and age. Through search engines, one can also search through maiden names and Social Security numbers.The search engines collect and collate information on US residents regarding their names, phone numbers, current and past addresses, and birth years. Some background search engines then allow the user to connect to other websites and return queries with personal and sensitive information varying from criminal background checks to satellite photos of the residences.Some of the sites have come under fire, after issues have been raised as to what stops potential stalkers and other criminals from getting personal information freely over the Internet. Many of the websites offer information up to ten years old.While some of the searches on these websites are free, advanced searches cost money. People Search Engines, as they are called, are today found on various Internet portals as a side feature

With the huge boost in the number of businesses marketing on the internet, gone are the days of just adding your site with a explanation of your product or service and sit back and watch the traffic roll in.Daily we have to keep have to watch closely some of the new technology and methods to optimize our web sites to ensure that we receive enough traffic to help our business. This requires either an expert to do it for you or you have to keep up to date with a technology that is constantly being upgraded.Today we are competing with thousands perhaps millions of sites all offering related products. We are becoming dependant on the search engines like Google and Yahoo to promote our websites but to achieve a share of the traffic it is important that we know how to strategically place keywords or phrases on our web pages.One of the most effective tools in marketing your site is to use keyword articles. It is important that the keywords you use are not only pertinent and descriptive for your site but also they must have a high number of searches. It is not going to help bring traffic to your site if a keyword is only searched for a few times a month.Another aspect to watch is if your website has a lot of competition then strategic keyword placement is very important. When someone types a keyword into a search engine the search engine uses an algorithm to sort out the most pertinent web pages from the database and then ranks them and then displays them. Tactical placement of keywords then becomes a factor in how high your website is ranked.Choosing the right keywords is perhaps the most important aspect. There is software today than can help you analyze keywords and which ones are the most effective and get the most searches. When trying to decide on keywords try to put you in the place of the person searching. If for example my site sells holiday accommodation in Greece and I am looking for a holiday in Greece work out what you are looking for.Using software designed to analyze keywords this will tell you how many times it is searched for and the number of competing sites and also the ratio of click through to the number of searches.Once you have found the best keywords for your site you can further reinforce the efficiency of your keywords by including keyword articles that describe a holiday or the benefits of a holiday apartment in Florence. Make sure you use the keywords that in the title of the article and in the first paragraph. The keyword can also be used in the text of the article but don’t saturate the article.

Lots of people have surfed the Web and asked themselves how they could get involved with online business. How can you access all that potential, when you do not even know what to do to begin? The Internet is a fantastic way of giving out data and it is possible for you to use a portion of the web and make it your own. Hopefully, this article might be useful with your search to learn more concerning web development..Web development integrates all areas of making a Web site for the World Wide Web. This includes many differnt areas: Web design (XHTML, graphic design, CSS, semantics and usability), content management, programming, server administration, marketing, testing and deployment.. The term can also specifically be used to refer to the "back end", that is, programming and server administration. Many pieces of the development puzzle are supervised by different individuals specializing in their own department..Haven't we all seen those crudely designed websites and immediately lost interest? The visibility of the content is extremely important. It should be put together in a way that will encourage visitors to interact with the content. It would be a mistake to develop complex websites without a detailed plan for the whole process. Taking some useful hints from software quality aspects can apply to the development of sites as well. They are described in terms of development for web sites:
Reliability:Do faults allow for the process to keep on running? Is the website reliable?
Robustness: Does the website respond to incorrect input?
Performance: Is the page efficient in processing requests and inputs? How quickly does it respond to the user's actions?
Usability: Is the website easy to navigate and understand?
Maintainability: Can new functionality be added? Is the website easy to change?
Portability: What type of software does the website require? Does this limit the number of possible users?
Understandability: Do you understand the website you've developed? It is important to keep these things in mind as you develop different sites, so you can create pages that people will want to visit. How to choose the way to host your website is half of the problem, the other half is to create a website that people would like to to visit and come back to. Producing a great design will help you get the most out of your websites. Good web development is crucial.

Now that you're intrigued and even somewhat confused by the title of this article, I shall explain what it means. Today we will discuss helpful Internet tools that indie artists and bands can use to promote themselves. And we're not just talking about having a website. I'll try to cover a range of lesser-known yet helpful tools to keep you in front of the competitionPaypalNow it’s even easier to make money! If you don’t already have one, I would suggest you get a free Paypal account (www.paypal.com). Consider Paypal as one huge world-wide bank. You can pay for items online (posters, stickers, blank CDs, mastering and more) to anyone with an email address in more than 50 countries. What’s even better is that Paypal does all the currency conversions for you (whether you’re buying or selling).You can also upgrade to a Premier or Business account and accept all major credit cards with no setup fees or monthly merchant account payments. You can start selling your CDs, t-shirts and other merch directly through your website for a measly %2.9 commission. That’s all it costs for you to accept credit cards. Whereas if you were to get a real merchant account through the major banks, you would pay a setup fee, rent a processing machine for about $35/month (whether you use it or not), plus pay the commission on all purchases. If you don’t sell enough wares in any one month, you’ll have to pay another minimum fee. And then you’ll have to pay a web designer to implement the online processing functions into your band’s website.Once your Paypal business account is up and running, you can start selling anything from your band’s website (t-shirts, CDs, bootlegs, stickers, cups, pens, blah blah).RSSRSS is an online news distribution format. The advantage of setting up an RSS system on your website is that it makes it easier for your fans to get your latest news releases. RSS is more of a passive distribution of news, where the headlines go to your fans (instead of your fans having to go to your website). All a person needs is an RSS aware program called an aggregator. These are freely downloadable from the Internet and can sit on your fan’s desktop. The second you add or update a headline in your RSS newsfeed, it will show up immediately in your fan’s RSS aggregator.You can get more info from these sites: http://en.wikipedia.org/wiki/RSS or http://news.yahoo.com/rss. BlogsBlog is a short word for Weblog. Very simply put, it’s an online diary. These are great if you have Internet access during a tour and want to keep your fans updated with each date of the tour. You can post your thoughts on your shows, hotel room experiences, the bad food you’re being forced to eat and more.Each entry is dated and your fans can even comment on the entries, giving you feedback and support along the way. It’s an excellent way to keep your fans closely involved with your daily happenings. You can go to www.blogger.com to start your own free blog site. Or if you can find a way to include a blog directly on your home page, all the better!

Text-Based Logo DesignThe mainly extensively used of all logo types; the Text-Based design focuses on text and style but can include other elements as well. A Text-Based design may be best suited for corporations whose name successfully portray what they do (TCS Couriers, Home Freight) devoid of graphical essentials to communicate that message, a literal explanation of the words is often necessary. (For example, all of us know it very well that Wal-Mart is a very big mart because its actually explains it all.) A Text-Based design is often text only with exclusive typographic behavior (e.g. Microsoft, Yahoo). Most frequently however, the business name is included mutually with easy graphic elements to create a clean, simple individuality. The depiction of the word in essence turns out to be a representation of the business. Prefer a Text-Based design when: • Communication funds are inadequate and should be paying attention on name recognition. • Your name is logically distinguishing but not (yet) a household word. • You want to correlate products or subsidiaries with the parent more clearly and directly than a symbol permits. Letter-mark Based Logo DesignComparable to a Text-Based design, a Letter-mark Based design is entirely typographic mark, typically concerning initials or abbreviations. Monograms and anagrams are Letter-mark Based design. The illustration of the letters fundamentally becomes a symbol of the business. Prefer a Letter-mark Based design when: • Your initials interpret graphically better than your genuine name. • You need to link subsidiaries to the parent and can't easily use the name. • You can afford to teach the public what the Letter-mark means. Brand-mark Based SymbolAn easy but strong graphic figure, often abstract, that harmonizes a facet of a business or service and symbolize a company by relationship. (Think of NIKE or Apple Computer.) Prefer a Brand-mark Based design when: • You need an emblem on a product. • Your name is too long, too common, doesn't interpret well globally, or has no qualities. • You need to link auxiliary to the parent and can't easily use the name. • You can afford to teach the public what the symbol means. Icon-Based LogotypeIcon-based logotypes are also referred to as combination marks. An Icon-based logotype generally combines a brand-mark Based symbol with a word-mark Based. The combination can be loose or integral. With a loose combination, the elements can be used together or separately. A good icon based http://www.logodesignpros.co.uk can effectively communicate what a company does as well as reflect the company personality.Prefer an Icon- Based design when: • You are a startup enterprise or small business with limited funds. • Your name is reasonably distinctive but not (yet) a household word. • You need an emblem on a product, but want more than just a symbol. Since Icon-based Logotypes communicate more readily than other logo design types, less marketing is required for the logo to be effective. Therefore, icon-based logotypes are the most cost effective type of logo design available and are ideal for startups or small businesses with limited marketing budgets.

Are you exhausted from servicing your clients, struggling to find work or overwhelmed while paying the bills? Then you need to invest some time in developing passive income. Passive income is money you make even when you are asleep or working with a client. One avenue of passive income is to partner with Google.
Thousands of businesses are paying Google to carry their advertisements on search results. You can profit from this fact by partnering with Google even if you know nothing about internet marketing. You can create content rich web sites about any topic including your hobbies, your business, current events, a blog and much, much more.
If this sounds interesting you need to read "Adsense Revenue Exposed" by Michael Rasmussena and Jason Tarasi. This e-book is a mere 29 pages and a quick and easy read:
The main chapters included in the e-book:
*Make Sense of Google AdSense - and make money! *How much can I make with AdSense and how do I get started? *Join the AdSense Program *The 5-Step Plan To Success *Summary and Additional Resources
Some of the topics covered are:
*3 reasons your website should be using Google Adsense (and nothing else) right now. *How to keep your competitors ads from showing up on your website. *How to let visitors search the web from your site (and profit while they do it) *The simple mathematical formula behind Adsense that makes you cash. (And makes some Google Adsense users up to $25,000.00 a month.) *The trick to creating a website Google will love (and will end up making you the most profits with). *How to format your ads to get the most clicks (and cash)! *Where to place your ads for maximum exposure (there's a technique to it). *5 tips to selecting super-keywords that bring in visitors that are ready to click.
The authors begin with an overview of Google Adsense and Google Adwords. Next you are lead through the steps necessary to set up Google Adsense and install it on your site to create income for you. This e-book highlights the technical aspect of setting up Adsense and getting it installed on your site. I wish this e-book had been around when I set up Adsense on my site. I would have saved so much time!
The next chapter of the e-book is a five step plan for success covers do's and don'ts, Google rules, Adsense options, tools, scripts and additional resources. The language is non technical and there is very little jargon making it easy for everyone to read.