One can say that things seem to be more difficult for a manager, who deals with e-commerce, as any action taken must be made with speed and accuracy. But as the new economic rules show, speed and accuracy is considered to be a must for any type of company. This is the outcome of a very important shift that has happen to retailing. The power has gone to the buyer. Since competition and global markets have given to buyers more choices-more products/services to choose from, more ways to buy, and more access to information-they are more and more in control of both transaction and sales. Where once there was scarcity of choices, there is now an overabundance of options. Thus, companies must now formulate marketing strategies to achieve the desired competitive advantage. The interesting issue here is that the battlefield where competitive advantage is won or lost is not on based on best price but on access.

What is critical today is accessing the customer. How, where, when, and what he or she buys and, most importantly, owning the relationship with them. Internet enables business models and the emerging marketing strategies give e-businesses the tools to reach the consumers whenever and wherever they choose to perform a purchase. As specialists believe, the companies that first will recognize and act to incorporate the strategic changes happening in their industries will be the winners in the recently formed new economic state. But, as competition in almost all markets has proven to be very adaptive to change and the reaction patterns used can easily transform the scene, Internet and e-commerce have become a highly important matter for companies that strive to find ways to reduce operating and transaction costs, find new resources, upgrade services and actually fulfil customer expectations better than competition. At the same time today's corporations have to overcome threats and problems that arise and keep their clientele satisfied at all times so as not increase the number of lost sales.

At this point it must be noted that some customers are more interested in receiving a better service than enjoying a lower price deal, especially when prices have very small variations between competitors. Thus, companies actually have little choice regarding whether or not to invest in e-business. The pace of innovation in this highly technology-based environment demands that companies have to take risks so as to be viable. In fact, lack of action in the Internet era may result in most cases in commercial death.

Through the use of newly developed technological systems, which can work either via the Internet for direct use by the customer, or via Intranet for indirect use by the customer and direct use by a company's employees located in the premises of an actual e-shop, precious time can be saved, costs can be minimized, and the whole communication process can become even more simple. These types of innovative strategic techniques, which cover the needs of the customer when planned and executed with care and precision, can elevate a company from being a follower to the innovator's place and gradually even to the position of a market's leader.

Entrepreneurs of the 21st century are finding better solutions to help them be ‘on’ their business and not ‘in’ their business. It was only a few short years ago that many entrepreneurs spent the majority of their working days making random cold calls and follow up calls to prospects and customers. This can be quite time consuming especially if you have a healthy customer base.

The online automated marketing system makes it possible for internet marketers to market their businesses without feeling like a telemarketer. The online automated marketing system helps to boost sales which mean it helps boost revenue. In addition to boosting sales and revenue, it helps internet marketers to gain new loyal customers and find new distribution channels.

So, if an internet marketer doesn’t have time to build a business and constantly advertise and promote their own business, the automated internet marketing system will do the majority of the work for them. Best of all, a person doesn’t have to have a degree from a prestigious University or have high prospecting skills to take advantage of the automated internet marketing system.

One of the benefits of this system is that you do not always have to be around 24/7 to cater to your customers needs. When a business owner is not available, autoresponders or voice mail systems will answer your customers’ questions for you and they are programmed to even help make a sale. With the PAS internet marketers no longer have to be concerned about networking with strangers about their products and services. This automated marketing system will advertise your business in a multi-marketing portal. What many people find interesting about his business solution is that it has a high Alexa's ranking.

Remember, just because this new found business solution is sweeping the internet marketing world by storm doesn’t mean that internet marketers no longer have to focus on customer satisfaction. A business should respond in lightning speeds to all inquiries. It’s imperative to be straight forwarding with your answers and let your customer know that you understand their needs. Automated internet marketing systems continue to climb towards success.

So, internet marketers can put away their marketing campaign cold calling scripts, they can set aside the idea of investing in very expensive advertisements such as highway billboards and full-page add space in exclusive magazines. Internet marketers can now save more time and money.

First things first, I have to admit I'm more of a songwriter than a webmaster. Actually, I'm just a songwriter who happens to own a website. Therefore, I decided to save whatever little experience I have as a webmaster for another article and write about link directories from the prespective of an average internet user instead. Just think about it, if you are someone surfing the net for that specific piece of information you badly need, would a huge links directory full of different categories and sub-categories help?

No!! I'd rather use a search engine like Yahoo! or Google. Big links directories like dirspace, axeq or ODP have a number of very serious drawbacks from a user point of view. First, their search scripts are not very powerful. Sometimes, you search for something in the directory and you don't find it, not because it is not there but because the directory search script just doesn't cut it. Second, most of these links directories are designed to be useful for search engine ranking, meaning that they are more search engine friendly than user friendly. This may be the reason why websites' description in these directories are not that informative; the URL submitter will only bother writing a key word rich description, and the directory administrator is just too busy to check. And the result? Misleaded user!!

Finally, even if the links directory is very deep and full of many sub-categories, it will always be impossible to construct enough categories to cover all subjects in a comprehensive and useful manner. For example, a user will not just look for a music website or even a songwriting website, he/she probably wants a "songwriting tips" website because he is having writer's block. How many links directories offer a "songwriting tips" sub-category? One out of the thirty I checked!! As a result, the user will end up either searching through piles of unorganized links or wasting his/her time all together without coming up with the information he/she wants.

So..!?!!

I think that the third problem is the most important one. This is the greatest obstacle I faced as a user; I just can't find the category that fits the topic I want to read about. There is only one way to solve this problem; which is building "Special-Interest Directories". These are simply directories that list websites covering a certain subject. "Special-Interest Directories" have the chance of covering a certain topic deeply and comprehensively. A user would go directly for an "Internet Marketing" directory and will be successful finding a webpage about writing text ads for example. That user saved a lot of time and effort and actually got what he/she wanted. Also, "Special-Interest Directories" are not going to be cluttered with lots of categories and sub-categories like big links directories. Moreover, they will be more user oriented than search engine oriented since the administrator had built them while having the concept of serving internet surfers in mind.

A special-interest links directory is bound to send real, targeted traffic to the webpages it lists. But that's only if the URL submitters would write meaningful description and only if the directory administrator care enough to check if the descriptions they are offered truly reflect the webpage content. Personally, I thought it would be a great way to serve both my fellow songwriters and my fellow webmasters by building a "Music & Songwriting Links Directory". This offers webmasters who run music and songwriting websites a way to increase their traffic and at the same time offer musicians and songwriters a nice source if information.

Entrepreneurs of the 21st century are finding better solutions to help them be ‘on’ their business and not ‘in’ their business. It was only a few short years ago that many entrepreneurs spent the majority of their working days making random cold calls and follow up calls to prospects and customers. This can be quite time consuming especially if you have a healthy customer base.

The online automated marketing system makes it possible for internet marketers to market their businesses without feeling like a telemarketer. The online automated marketing system helps to boost sales which mean it helps boost revenue. In addition to boosting sales and revenue, it helps internet marketers to gain new loyal customers and find new distribution channels.

So, if an internet marketer doesn’t have time to build a business and constantly advertise and promote their own business, the automated internet marketing system will do the majority of the work for them. Best of all, a person doesn’t have to have a degree from a prestigious University or have high prospecting skills to take advantage of the automated internet marketing system.

One of the benefits of this system is that you do not always have to be around 24/7 to cater to your customers needs. When a business owner is not available, autoresponders or voice mail systems will answer your customers’ questions for you and they are programmed to even help make a sale. With the PAS internet marketers no longer have to be concerned about networking with strangers about their products and services. This automated marketing system will advertise your business in a multi-marketing portal. What many people find interesting about his business solution is that it has a high Alexa's ranking.

Remember, just because this new found business solution is sweeping the internet marketing world by storm doesn’t mean that internet marketers no longer have to focus on customer satisfaction. A business should respond in lightning speeds to all inquiries. It’s imperative to be straight forwarding with your answers and let your customer know that you understand their needs. Automated internet marketing systems continue to climb towards success.

So, internet marketers can put away their marketing campaign cold calling scripts, they can set aside the idea of investing in very expensive advertisements such as highway billboards and full-page add space in exclusive magazines. Internet marketers can now save more time and money.

Connecting to a wired Network requires you to do several things. Read the instructions so they can be easier to understand as you perform the task step by step. If you are in school or just have several computers in your home and need to connect them all to a wired network you will first plug the Ethernet cable into your computer and into the network port in the wall or in a mini hub.

Turn the computer on and open your web browser. From there you should be redirected to a registration page. Follow the sign up steps on the screen. Restart your computer and you should be good to go. Many colleges and schools have this system set up for students and teachers so they can be connected to the internet while in their dorms, classrooms, or other locations round the campus.

The necessity for internet service and computers in schools seems to be much greater today because computers are a wave of the future. They are used in every business today and the necessity will only increase so it is very important that everyone learn how to use the computer and to use the computer to write essays, term papers, etc. Setting up a computer and getting connected to the Internet can be a daunting task if you are not familiar with a computer.

There are new technological devices being introduced everyday so it can be very stressful if you know nothing about it. It may be a good idea to get a friend or professional computer expert help you to make sure you can be connected. There are a lot of technical terms used that can be very hard to understand if you are not knowledgeable about a computer.

If in doubt, get some help from someone who knows what they are doing. It is better to ask for help than to mess something up and have it cost you more in the long run. It is not shameful to ask for help. Most people do not know all of the tech words or their meanings when it comes to the computer and network. That is why some people go to school just to learn all about the computer. There is a need for educated computer experts so they can help those who do not understand all of that technical stuff. There are more people who do not understand it than those who do. We are all learning everyday and will not stop learning because new advances in technology will not allow it. It is an ongoing education we all need if we are going to be able to keep up. We all can learn from each other.

The focus of Ethics and the Internet (E&I) are on us rather than on the technology itself. At great human and economic cost, resources drawn from governments, industry and the academic communities have been assembled into a collection of interconnected networks called the Internet. Begun as a vehicle for experimental network research in the mid-1970's, the Internet has become an important national infrastructure supporting an increasingly widespread, multi-disciplinary community of researchers ranging, from computer scientists and electrical engineers, to mathematicians, medical researchers, astronomers and space scientists.

As is true of other common infrastructures (e.g., roads, water reservoirs and delivery systems, and the power generation and distribution network), there is widespread dependence on the Internet by its users for the support of day-to-day activities. The reliable operation of the Internet, and the responsible use of its resources, is of common interest and concern for its users, operators and sponsors. Network infrastructures underscore the need to reiterate the professional responsibility every Internet user bears to colleagues and to the sponsors of the system. Abuse of the system thus, becomes a matter above and beyond simple professional ethics.

Information means power. This old maxim has become more and more pertinent in our modern information society. The development of information technology has been dashing and, if future predictions are anything to go by, the pace of change will only increase. Ethical and moral issues in computer ethics and are among the most vital social aspects of information technology. But, there are currently two major problems in the area. First, inconsistent moral behavior, leading to immoral acts such as virus creation and capital theft and second, lack of awareness concerning information technology security and IT-related crimes. Not even IT experts have an adequate knowledge of computer ethics, though there is every indication that ethics should be a part of their professional baggage. As for the development of ethical skills, it is not just a matter of education; rather, it is an on-going process that every professional should be aware of.

Educational institutions play an important role in this respect. In addition to imparting technical knowledge, they should also teach computer ethics. Educational issues and ethical awareness are important as they provide the motivation for complying with learned ethical principles. Ethical decision-making formulas and applicable theories are helpful for sharing information about the application of ethics. This information can then be disseminated by educational institutions. Professionals must have the capability to make broad-minded, objective ethical decisions based on know-how. They also have to do their level best to create a working environment and atmosphere where ethical dilemmas can be discussed openly, objectively and constructively.

Buffalo, Oklahoma is a town with about 1,200 residents. If most people know anything about Buffalo it is mostly as a place to stop between locations they feel are more important.

When the elementary school closed down in a consolidation move the town sat looking at an aging elementary school building and another reminder that perhaps an economic boom would never pass their way again. This is until Faye LaMunyon; a long-time resident of the area suggested the town sell the property on ebay.

Long story short, a school curriculum company from Florida bought the school and relocated their business to Buffalo where they market their brand of products online as A+ School Supplies and Core Curriculum. While they have a beautiful building for their offices the town has several new jobs. An interesting side-note is the majority of the company product sales take place online.

Two states away, Scott goes to work each morning at Nazwear international based in Gering, Nebraska. His business began as a high school hobby back in 1986 when he became interested in screen-printing. His original designs may be little remembered, but today Scott is taking online custom orders from a global community and is busy enough he has difficulty fitting in local business although he manages somehow.

These are stories of how the Internet can be harnessed for the purpose of marketing a product or service. In the case of the town of Buffalo, Oklahoma they marketed a school. In the case of A+ School Supplies and Curriculum they market items geared for students and teachers. In the case of Nazwear they market the service of printing with the product of shirts, bags and other screen printed items. In all cases their ability to conduct business was greatly enhanced through the use of online marketing.

Faye LeMunyon may have had no idea how to use ebay, but she understood there was power in the idea of marketing her town and refusing to let the school deteriorate over time. The job creation and marketability of the new facility has brought additional hope to the Oklahoma town.

This is the same type of ingenuity that is needed in the development of your online marketing plan; take something you know and love and determine if there is a market for it. If there is, look forward and move decisively toward the end goal – a successful online business.

Myspace has been a success beyond every imagination. Nobody had imagined that a networking website could become so populatr amongst teenagers and break many records on the Internet. iend has the option of keeping or deleting the comment. All the users can view these comments andMyspace comments have played a big role in this popularity. Let us find out how.

Myspace comments- what are they?

On myspace a user can contact friends and send messages in different ways. Most of these features are common with other networking websites. But comments are different. For making a comment on your friend's page, you go to his page and add a comment. Your fr that has made them such a big success. Teenagers like to show their comments to everyone. They want people to come and read what ever has been said about them.

Myspace comments- how they use human psychology?

Myspace comments make use of the biggest human desire- recognition. These teenagers want to be recognized. The comments made by their friends give them that much needed recognition. No other social networking website made use of this except myspace. Today myspace can boast of millions of users and most of the teenagers are on it. Indeed a great success has a formula. Myspace comments are part of that success formula.

In this day and age of convenience stores, fast food and high tech people no longer have the patience to wait for anything. We have microwaves to cook food in minutes when it used to take hours for the same results. We drive faster, travel farther, and go to the extreme on everything. Now we need all of that from our internet connection too. When the internet first began it was accessed through a phone line. This seemed to be revolutionary technology. And now the same access is like going on a long trip with Grandma driving on four flat tires.

Our Internet surfing needs have increased along with the need for speed. We have to check our email and favorite web pages before going to work or school and we don't have much time to do it. The best and fastest way to achieve the necessary speed, so we can continue our lives, is with a cable or satellite connection.

Most homes are now fitted with either cable or satellite so getting the computer hooked up is no problem. It usually just takes a junction of some type and a cable stuck in the back of the computer then off you go into the wild blue yonder of cyber space. There are other reasons to go with the high speed connection, besides the time savings issue. There are also movie and television shows that can be downloaded and watched on your monitor. Many web pages are now interactive and you can do many different things, like play games or take quizzes, they are much more fun and interesting when they can go as fast as the player.

There are also the home based workers. A high speed connection is the only way to go if you work from your computer at home. When time is money there is no other comparison. It isn't just the fast downloads that can be performed but also the uploading of completed work that can be done quickly. This is also true with sharing photos and video clips. Who has the time to try to open an entire photo album when a single picture can take five minutes to download?

Some businesses are based on how fast they can perform certain operations. For example, when it comes to buying and selling stock, you have to be able to not only make quick decisions but you have to be able to get the stock you want when the price is right. Many day traders work from home on their computers and have several of them running at the same time to stay on top of the market and receive up to the date notices of how their stock is doing. When trading with hundreds or thousands of dollars, you don't want to wait for your computer to catch up.

Have you ever thought of how simple and easy our life is now? For those people who lived before you, it was really an adventure to do their work outside their home. Such daily tasks have now more up-to-date ways of being accomplished. Nowadays things are so simple. Everything demands considerably less effort than ever before.

I’m sure you have guessed what I’m talking about. If you have not – I’m talking about the Internet. Internet requires just one click to do your work. Niceties like online banking, email, and shopping over the World-Wide-Web already exist. You don’t need to go out of your home whenever you need to pay your telephone bill for example. Now you just need to apply online. The World-Wide-Web allows approach to places that will take you a lot of time. Applying online is the easiest way to find information about your credit cards, loans and so on.

Have you applied for something recently? Do you want to know which is the best 4-year University? Have you already graduated from school? So isn’t it easy to find a school where to get your bachelor’s degree? Getting access to the universities now is easier than ever. You just need to apply online no matter which school you have chosen. You may even apply online to several schools if you prefer so. Do not miss a chance! Getting to each of the schools you consider will waste your time. It is much faster to apply online than to use the old traditional method.

Welcome to the cyber-age of technology. Imagine you have already applied online to your should. Now you may need some financial help. Now hear the news – you can just apply online for a loan on the FAFSFA website. When you click on the link, you will be guided through several steps. Check what type of loan you will be granted to take.

In addition, when you are applying online for something, you save the postage. E-mails are free. The more expenses are saved the better.

Nobody is surprised now that applying online is possible almost anything. Such comfort was not available ten years before for example. We all are happy and love this option. Currently everyone has applied online for something at least once. Just relax at home and let your computer do your work.

If you've searched far and wide for that perfect fragrance at an affordable price, you might want to go just one step further to an online shopping mall. On the Web, you can find hundreds of great brand name fragrances at very affordable prices. But, before you go shopping for a fragrance at an online shopping mall, you must know which fragrance best complements you. Here are some great tips for finding the perfect fragrance.

Understanding Fragrances and their Scents

If you walk into a department store and smell several fragrances, please remember that the scent will likely be different once you take a fragrance out of the store. Why is this? Fragrance scents tend to blend with others in the store. Also, the fragrance has been in one environment with a constant temperature and humidity level. When you take the fragrance home, you are introducing it to a whole new environment. Therefore, the scent might be stronger or weaker than in the store.

Fragrance compounds in the perfume or cologne also play major roles in how well the fragrance will suit you. These compounds evaporate at different rates, making each brand of perfume or cologne unique.

Fragrances and Skin Types

Each fragrance will produce a different scent on various types of skin. For example, a fragrance that smells wonderful on your friend may not blend well with your skin type. Each skin type varies in the level of oil; some skin is always oily and some is always dry. Those with dry skin might also use lots of lotion on their skin, which can also affect the scent of a fragrance. What a person eats and drinks, the environment where they live, and scents that they are around most often can all play a role in how a fragrance will smell on their skin.

Test the Fragrance before Visiting the Online Shopping Mall

With this in mind, you should try out a fragrance on your skin for around a week to be sure it's the right one for you. First, visit a local fragrance retailer in your area to try out two or three fragrances on parts of your body that are far from each other. Try one fragrance on each hand and maybe one on your upper arm. Next, walk out of the store, even outdoors, and smell each fragrance on your arm and hands separately to get an idea of what each will smell like outside of the store. Just remember which one is which!

When you've picked the fragrance you like the most, visit your online shopping mall to buy the fragrance at a discount. Then, you can test it out for a week or so to be sure it's the right one - without spending a fortune.

Brand Name Fragrances

Don't be afraid to try out some famous brand name fragrances such as Chanel, Cartier, Capucci or Britney Spears. You'll be surprised at the prices of these when visiting an online discount shopping mall. The reason fragrances are so inexpensive at online malls is because many of them are selling fragrances at or near wholesale prices. The items are drop shipped from manufacturers so overhead costs are minimal for the retailer. Many of them even offer eBay dropship opportunities where fragrances can be bought and sold through online auctions at amazingly low prices!

Buying fragrances at a shopping center online mall is just like having your own fragrance warehouse at your fingertips. You never have to leave your home to buy your favorite fragrance once you find the perfect one for you. Online shopping malls offer many brands at great prices, so you can save money and find sweet-smelling fragrances whenever you want.

Business Week Online reported that a New York Jewelry store named “American Pearl” added an online store to their brick and mortar storefront in 1997. This may not be news, but what happened in the years since they launched into ecommerce is nothing short of astounding.

Following the addition of online sales the growth of the company increased 20% annually. By the fall of 2006, more than three quarters of their business was conducted online with annual sales at nearly $20 million dollars.

This report may leave dangling dollar signs in your mind. However, the truth is adding an e-store as an expansion of your existing business is a long-term investment that will require as much from you as when you started your storefront. A start-up as an online only company may be equally as hard.

So, what are some of the basics for online business success?

1) What are going to sell? – Do some preliminary market research. There’s nothing worse than developing an idea that no one is interested in. Make your online market one that is consumer centric.

2) Get a plan – it is important to have an understanding of where you want to go and how you plan to get there.

3) Market Market Market – Get your name out there. Use every legitimate means to encourage website visitation. This includes Pay Per Click advertising, Adsense, Meta Titles and Search Engine Optimization (SEO).

4) Be willing to bend – When you understand that not everything is going to go right the first time you are better able to adapt, regroup and alter your business plan to facilitate new growth and minimize the effects of fading markets.

5) The eye of the tiger – You never stop marketing your website. When you gain a clearer picture of your target demographic it is important to pursue them with great enthusiasm.

6) The Frugal Financier – You’ve heard the old adage, “Don’t give up your day job.” This sentiment is needed in online marketing where the hours can be long and the income minimal in the start-up phase of your business. Individuals who were gainfully employed in a position other than their online sales started most Internet companies. It is important to minimize costs in the startup phase of your operation by taking advantage on no-cost and low-cost ways to let others know about your business.

7) Never stop learning – There are new techniques that are being explored everyday to maximize the impact on online marketing. Make learning a part of your business plan. This can be outsourced, but there is liberation in first-hand knowledge.

If you have a niche market that has the potential to become a thriving online retail outlet keep pursuing the dream. Online success is very possible, but you need to be committed to doing everything you can to give it the best chance for growth.