Saturday, September 02, 2006

Internet Marketing Why Should I Get Involved

Why should you get involved in internet marketing? Perhaps you have been online for awhile, you’ve looked into a few online business opportunity schemes, and you wonder, do I really want to get involved? Everything you’ve seen either looks too good to be true, or too complicated to ever get a handle on, or it just downright looks like a scam.

If you are like me, you don’t want to be involved in a scam online. You are leery of pie-in-the-sky promises. Yet when you read the latest issues of the most popular offline magazines, you see that the future really is online.

So what do you do?

Let’s look at the offline (brick and mortar) marketplace. What types of things make our economy happen? What types of things make money? What types of things are actually useful to other people? Where do we spend our money?

We spend our money on houses and cars, on food and clothing, on entertainment and vacations. We buy workout memberships, massages, carpet cleaning and plumbing services, and education and media. We spend our money on things that have value to us. Generally these are things---goods, in an economic sense. Or they are something that someone does for us, to make our lives easier---services is the economic term here.

We generally don’t spend our money on fly-by-night types of things. We stay away from pyramid schemes and offline scams. We might gamble, but we call it entertainment.

So why should the internet be any different? It is not!

Real people are spending money online for the same types of things that they spend it on offline. You wouldn’t guess it based on the number of solicitations we all receive for get-rich-quick schemes online.

But let me ask you this. Who is making money on the get-rich-quick schemes? The people who buy into them, or the people who you buy them from? That really should be a no-brainer.