Email marketing is big business. It can boost your sales and skyrocket your profits in your online business. Once you set it up it literally runs itself.

Email marketing involves sending your offers or sales messages to interested prospects. It is one of the most cost-effcetive of all marketing methods.

Setting up an email marketing campaign is simple and you can do it without requiring any sophisticated equipment or resources.

You'll need an autoresponder service to automate the process. You simply preload your autoresponder service with your messages, set the intervals of the delivery of your messages, and you're done.

When running an email marketing campaign, you'll have to have a way of capturing your prospect's contact details. Using freebies is an incredible marketing tool. It is a great way to entice people to join your list. You can give away a report, ebook or other item that will be of value to your target prospects.

By giving something for free to your prospects, you can almost instantly ensure your success in getting people to subscribe to your mailing lists.

There are hundreds, even thousands of downloadable products, such as ebooks, reports and software, you can give out for free to your site visitors in order to get them to join your lists.

You can make huge amounts of money with email marketing. But you have to find out how successful email marketers do it and follow in their footsteps.